Campaign Asia - Advertising, Marketing, Media, Digital, PR ...
Nov 6, 2024 · Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms. In this series, Campaign Asia-Pacific partners with Meta to explore innovative solutions, including AI integration, Reels ads, Business Messaging, measurement and performance in order to optimise the consumer journey and help ...
Advertising, Marketing, Media, Digital, PR News & more
Oct 17, 2024 · Relationships with the community grows in parallel as businesses begin to expand. Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms. In this series, Campaign Asia-Pacific partners with Meta to explore innovative solutions, including AI integration, Reels ads, Business ...
Advertising, Marketing, Media, Digital, PR News & more
Nov 6, 2024 · Meta facilitates this growth by helping people and businesses intersect, connect and grow together across its platforms. In this series, Campaign Asia-Pacific partners with Meta to explore innovative solutions, including AI integration, Reels ads, Business Messaging, measurement and performance in order to optimise the consumer journey and help ...
Welcome to Asia's Top 1000 Brands 2020
Jul 9, 2020 · The results of the 17th version of our eagerly anticipated in-depth study, produced by Campaign Asia-Pacific in partnership with Nielsen, are in.. Asia's Top 1000 Brands is a survey of consumer opinions across 14 markets in Asia-Pacific, assessing brand preference in 15 product/service categories. It is a fascinating temperature gauge, showing which brands are …
The best Christmas ads of 2024 are here - Campaign Asia
Nov 22, 2023 · Agency: Bear Meets Eagle On Fire. Directed by Revolver’s Steve Rogers, the film tells the story of an accidental singing superstar — Little Donkey — who goes on a whirlwind journey across the world, before realising it misses its family at Christmas time. Campaign: Joy Bringers. Brand: QIC.
The year's most-read Campaign articles
Dec 22, 2021 · Nike, Adidas, Burberry, Uniqlo ensnared in Xinjiang cotton controversy 7. Publicis to let employees work abroad for six weeks every year 8. Lululemon launches 'largest ever' global brand campaign 9. Publicis overtakes rivals to be world’s most valuable agency group 10. The top 10 most visited Southeast Asia ecommerce sites.
How brands are going for gold at the Paris Olympics
Aug 9, 2024 · Analysis Marketing. Matthew Keegan. Aug 9, 2024. How brands are going for gold at the Paris Olympics. Campaign explores how Asian brands are maximising ad spend at the mega sporting event, the keys to a winning marketing strategy, and the best platforms to engage young fans. It's set to be the sporting event of the summer, if not the year.
Performance vs. branding? You're asking the wrong question
Mar 26, 2024 · While performance adverts chase clicks, branding builds bridges to the future. Performance marketing captures today's customers; branding secures tomorrow's loyalty. The 'performance vs branding' debate is well drawn-out, stale and artificial—and frankly, more industry jargon than strategic reality. Because even in today's day and age and ...
Campaign For Creativity | Campaign Asia
Marketing. Collaboration is one of the key foundations for creativity, not just with external partners but internally too, with different disciplines or regions working together to reach a common goal, Yannick Bolloré, chairman and CEO of Havas Group, says. This is the last essay in our series by global agency chiefs ahead of Cannes Lions.
#top 50 brands - Campaign Asia
Sep 20, 2024 · Top 10 electronics brands in Southeast Asia. Samsung has beaten stiff competition from other global players like Apple and Panasonic to become Southeast Asia’s top electronics brand in 2024. Dive into the insights from Campaign’s exclusive research with Milieu Insight. Oct 17, 2024.